Demographic Profiling
Gender: Mainly males.
Age: 16 - 25
Martial Status: Mainly single.
Location: London, Manchester.
Class: BC1C2
Income: 30,000 - 50,500
Education: Going to/Been to college/sixth form.
Eating Habits: Breakfast, Lunch, Dinner.
Physchographic Profiling
Mainstremers/Aspiriers
Broadband Internet
Males: 82%
Females: 18%
Full time: 70%
Part time: 30%
Use iTunes to download music/movies.
Xbox 360's used for playing games and downloading/renting HD movies.
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